July. November. December. Three dates marked on many a shoppers’ calendar. And why not? There is honestly so much bold and CAPS happening. On mailed flyers. In emails. On websites. In storefronts. It’s like retailers collectively decide to work together to tell you: “GO SHOPPING. PLEASE.”
I have lived most of my life on financial edge. First it was school, then it was contract jobs. There was never a moment of financial stability until about 2 years ago when I transitioned into full-time employment.
In that time between steady job and what felt like drifting, I was a hoarder. I’d save as much as my pay check as I could and stick it in a savings account, watching it grow a measly 0.5% at the time (this is pre-discovery of Tangerine and EQ Bank). My savings allocations were basically 100% emergency fund, 0% investments.
My parents gave me life, Canadian citizenship, and economic advantage.
I was born lucky. Even before I exited my mother’s womb, it was predetermined for me that I would be a middle class Canadian growing up. Going to school was never going to be an issue, neither was having food on the table, a roof over my head, or a loving family.
He makes his cup of Joe in a French press twice a day with incredible meticulousness. First, he coarse grinds his beans at his desk by hand with a little manual machine. Then he puts it in his press, pours boiling water in it and gives it a stir. He waits precisely 4 minutes to the second before pushing down on the plunger and pouring the brew into his mug, mixing it with some hot milk he has just microwaved. It’s an absolute symphony to watch the preciseness of it all. It’s also so much damn work.
Me? I watch it in bemusement with my cup of drip Kirkland brand coffee. It’s the cheaper and easier way to get what I want – just like my investments.
I’m a risk averse person. I don’t bike in the city, I don’t enjoy jumping into water, and I don’t even dare go ten above the speed limit (put me in the slow lane, thanks very much). When it comes to my investments, it’s very much the same thing.